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FishEye

Event film

Amsterdam, Friday June 19th – Over 60 participants from more than 12 countries gathered to talk about ‘Business Models’. The 1st Business Model Knowledge Fair was organized by Business Models Inc. in order to stimulate business model thinking. Alex Osterwalder used this occasion to launch the book “Business Model Generation.” Fisheye media made a film of the day and showed a viral of how the book was made.

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